Band Story: Building on the success of Mr. Coffee’s Frappe and Iced Coffee machines, the Specialty brand is introducing the 4-in-1 Latte Machine for coffee lovers at home. Available in two versions—Standard and Lux—both machines craft rich, café-style lattes, but the Lux model takes it up a notch with additional foam options and a sleek, modern design for a premium experience.
Design Story: I was the lead designer for Mr. Coffee 4-in-1 Latte Machine packaging. As well as created a latte recipe book that goes into detail on different drinks you can create with the machine and Torani products. While creating a pre visual and collaborating directly with the studio team to create an impactful lifestyle photoshoot. The additional iconography and refined color palette bring a fresh, sophisticated look to the Specialty brand, ensuring a seamless transition across packaging and digital marketing.
Iconography and taglines created for Latte Machine and expansion of Mr.Coffee Specialty line up.
